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Trending at Traackr
Consumer engagement data shows that clean beauty’s momentum might be slowing down - we dig in to where the industry might be headed next.
Kayla Quock
July 14, 2021
How To
Advocacy and allyship require intentionality and commitment- learn from LGBTQIA+ influencers about how to create positive and lasting impact.
Stephanie Buecheler
July 7, 2021
Success Stories
See an analysis of 4 beauty influencer collabs from 2021, feat. e.l.f., Milk Makeup, Maybelline and Yves Rocher.
Kayla Quock
June 29, 2021

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Case Studies
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Social Media Marketing
Content Marketing
B2B Marketing
Influencer Engagement
Influencer Marketing
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Further reading

Internet Culture
The Evolution of Gender-Inclusive Beauty
The beauty industry is experiencing growth in including a broader spectrum of gender identities and self-expression, led by indie LGBTQIA+ brands.
Success Stories
April 2021 Beauty Collabs: 5 Influencer Collaborations that Work & Why
See an analysis of 5 beauty influencer collabs so far in 2021, featuring brands like CeraVe, Makeup Revolution and Nivea.
Internet Culture
Hot Take: Why You Should Pay Your Influencers 
Learn why paying influencers can build stronger, longer-lasting relationships than simply gifting product.
Traackr News
Announcing the 2020 State of Influence Report by Traackr
Our report provides insights into major beauty, fashion and lifestyle categories based on the content produced by a panel of 41,219 influencers and 20 brands.
How To
How to Cultivate the Best Influencer Partnerships Based on Organic Love
Examples and ways that organic partnerships add value to your influencer marketing program.
Top Influencers
Influential Influencer Marketers to Inspire You
A list of 8 brilliant influencer marketers who are also influential on social media. Learn from the best!

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