Matters of Influence™
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Traackr provides brand managers and marketing teams with influencer discovery, streamlined workflows and performance reporting.
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Traackr empowers agencies with a global influencer database, rich audience data and simply reporting tools to deliver insights to clients.
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Benchmark your brand among influencer content in a given market and measure the performance of your influencer strategies.
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Most recent

The Biggest Influencer Fails of 2019
Trending at Traackr
The Biggest Influencer Fails of 2019
From scamstagrammers to photoshop-fails, we're breaking down the most jaw-dropping, disgraceful and just plain confusing influencer moments of the year.
December 17, 2019
Unboxing the Science Behind Successful PR Mailers
How to
Unboxing the Science Behind Successful PR Mailers
Influencers and their followers alike are becoming ever more vocal about the industry's waste.
October 29, 2019
Matters of Influence™
Answering every influencer marketing question you’ve ever had.

Topics

Finding Influencers
Influencer Marketing Analytics
Marketing Technology
Influencer Relationship Management
Traackr
Case Studies
Social Selling
Social Media Marketing
Content Marketing
B2B Marketing
Influencer Engagement
Influencer Marketing
Influencer Marketing Best Practices

Further reading

Success stories
How Influencers & Audiences Drive Diversity in Fashion
Influencers are encouraging brands to diversify their models and messaging. Consumers are responding by spending their money on value-adjacent companies. 
September 16, 2019
Success stories
How Coty Professional Beauty Scales Influencer Marketing with Community
Discover how world-renowned salon professional brands scale influencer marketing by placing community at the heart of everything they do.
September 5, 2019
Success stories
Kiehl’s x Traackr Win Best Influencer Campaign for Beauty at Glossy Awards Europe
Learn why Kiehl’s and Traackr were awarded Best Influencer Campaign for Beauty by Glossy’s inaugural awards in Europe.
August 7, 2019
How to
7 Red Zone Plays for NFL Influencer Marketing
Discover how NFL teams can harness the power of influencer marketing with data-driven influencer discovery, campaign management and insightful reporting.
July 30, 2019
Top Influencers
In Transit to Influencer Marketing: Interview with Travel Vlogger Haley Dasovich
Haley Dasovich gives us insight into a day-in-the-life of a travel influencer and the dynamics of working with hospitality brands on influencer marketing.
July 25, 2019
Top Influencers
10 Interesting Beverage Influencers to Follow
Read this article to discover 10 beverage influencer profiles to follow for their great content, high engagement rates or large, engaged audiences.
March 26, 2019
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