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Social Media Marketing

Internet Culture
Learn why paying influencers can build stronger, longer-lasting relationships than simply gifting product.
Geo West
April 7, 2021
Traackr News
Our report provides insights into major beauty, fashion and lifestyle categories based on the content produced by a panel of 41,219 influencers and 20 brands.
Mackenzie Newcomb
September 23, 2020
How To
Examples and ways that organic partnerships add value to your influencer marketing program.
Mackenzie Newcomb
August 7, 2020

Topics

Finding Influencers
Influencer Marketing Analytics
Marketing Technology
Influencer Relationship Management
Traackr
Case Studies
Social Selling
Social Media Marketing
Content Marketing
B2B Marketing
Influencer Engagement
Influencer Marketing
Influencer Marketing Best Practices

Further reading

Top Influencers
Influential Influencer Marketers to Inspire You
A list of 8 brilliant influencer marketers who are also influential on social media. Learn from the best!
Internet Culture
The Biggest Influencer Fails of 2019
From scamstagrammers to photoshop-fails, we're breaking down the most jaw-dropping, disgraceful and just plain confusing influencer moments of the year.
How To
Unboxing the Science Behind Successful PR Mailers
Influencers and their followers alike are becoming ever more vocal about the industry's waste.
How To
How Influencers & Audiences Drive Diversity in Fashion
Influencers are encouraging brands to diversify their models and messaging. Consumers are responding by spending their money on value-adjacent companies. 
Success Stories
How Coty Professional Beauty Scales Influencer Marketing with Community
Discover how world-renowned salon professional brands scale influencer marketing by placing community at the heart of everything they do.
Success Stories
Kiehl’s x Traackr Win Best Influencer Campaign for Beauty at Glossy Awards Europe
Learn why Kiehl’s and Traackr were awarded Best Influencer Campaign for Beauty by Glossy’s inaugural awards in Europe.

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