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Matters of Influence

Where bold marketers seek out trending news in influencer marketing.

The Matters of Influence Newsletter offers a freshly curated collection of relevant resources and news articles designed to help marketers elevate their influencer marketing program. By signing up, you’ll receive this custom content delivered monthly, right to your inbox.

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Get a taste of our latest content

Internet Culture

6 Fashion Influencer Trends to Watch

What’s some big fashion trends right now? We dive into the data from fashion influencer content to find out.

How To

The New Rules of Influencer Marketing To Maximize Creator Retention

Low creator retention could be tanking your influencer marketing ROI. Here are some retention tactics that will better your influencer programs.

Traackr News

Traackr Simplifies Influencer Product Seeding and Reduces Product Waste with New Shopify Integration

A majority of brands waste valuable time and money on product seeding campaigns — learn how Traackr's new feature can help.