Influenced by Data

Traackr is the data-driven influencer marketing platform that marketers use to optimize investments, streamline campaigns, and scale programs.

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Powering Data-Driven Influencer Marketing

Chelsea Riggs — Brand President, AmikaSantiago Garcia Solimei — Global Director of Social Media, Meliá Hotels InternationalNathalie Folco — Account Director, Integrated Media Strategy, Weber ShandwickAmisha Gandhi — VP of Influencer Marketing, SAP Ariba
Chelsea Riggs — Brand President, Amika
“We were looking for a platform that was essentially a CRM for influencer management that also allowed us to aggregate our campaign analytics and access the insights we need to properly evaluate influencers. We spent more than six months researching and testing every platform out there and found Traackr fits exactly what we needed.”
Chelsea Riggs
Brand President, amika
Santiago Garcia Solimei — Global Director of Social Media, Meliá Hotels International
“We chose Traackr to be the backbone of our influencer program because of its product completeness, unparalleled depth of data and global presence.”
Santiago Garcia Solimei
Global Director of Social Media, Meliá Hotels International
Nathalie Folco — Account Director, Integrated Media Strategy, Weber Shandwick
“Traackr’s data quality and breadth of its database are unrivaled. It’s been essential in our work to find the perfect influencers for our clients and prospects – whether we are working on a complex proposal with the creation of custom KPIs or on the day-to-day influencer relationships.”
Nathalie Folco
Account Director, Integrated Media Strategy, Weber Shandwick
Nathalie Folco — Account Director, Integrated Media Strategy, Weber Shandwick
“We know that programs and content typically generate 2-4X greater return than if we were to run that same campaign without an influencer partnership.”
Amisha Gandhi
VP of Influencer Marketing, SAP Ariba
UNRIVALED INFLUENCER DISCOVERY

Access the Largest Global Influencer Data Set

Traackr provides rich insights for more than 6M vetted profiles including audience demographics, brand affinity, fraud detection, and historical performance indicators.
  • Search bios, captions, and content on 13 social platforms
  • Discover influencers in 43 countries and 19 languages
  • Identify top performing influencers across all tiers
  • Filter by 22 audience and influencer criteria
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STREAMLINED WORKFLOWs

Intelligence & Tools to Manage Campaigns

Run impactful campaigns with customizable workflows and influencer insights for all types of activations including organic advocacy, events, product gifting, and paid partnerships.
  • Simply workflows for all types of campaigns
  • Manage and track communications in one place
  • Reduce time spent on manual work
  • Optimize budgets with our predictive calculator
Manage It All 
POWERFUL PERFORMANCE INSIGHTS

Invest Your Budget Where It Drives Results

Demonstrate impact and optimize influencer investments with actionable performance reporting. Traackr provides investment insights at the influencer, campaign, program, and market level.
  • Report on influencer, campaign, and program results
  • Track the return on your investments
  • Use competitive intelligence to shape your strategy
  • Benchmark your brand's performance in a given market
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ENTERPRISE-GRADE SCALABILITY

Built to Scale with Global Organizations

Standardize influencer management across brand portfolios and regions. We provide global teams with the technology and expertise to manage large-scale programs.
  • Manage complex programs spanning large brand portfolios
  • Unite regional teams with one system of record
  • Access world-class customer support and strategy services
Scale with Us 

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Customer Stories

More than twenty of the top global advertisers and hundreds of emerging brands and agencies depend on Traackr everyday to make smarter influencer marketing decisions.
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