Podcast

Get the inside scoop on how influencer marketing Rockstar, Elena Suarez, developed and executed an influencer marketing strategy for Pierre Fabre USA.

Hear how Roberta Cammisa uses empathy and analytics to keep UGG relevant amongst its audience.

Live SXSW 2024 discussion featuring influencer marketing experts at Dove, Maybelline NY and Beauty Independent.

Listen to Iris Coker, Director of Influencer Marketing at Kate Spade, and content creator, Betina Goldstein, share the importance of creativity and originality in brand and creator partnerships.

Listen to Michelle Kwak, Director of Integrated Communications at LANEIGE US, and Ava Lee, creator plus Founder of ByAva, share the importance of building long-term brand and creator partnerships.

Listen to Bella Clark, Head of Influencer and Partnerships at Lipton, and content creator, Thuy Le, share why authenticity outshines extravagance when it comes to creator partnerships.

Listen to Chantal Rochelle, Director of Influencer Marketing at Warner Bros. Pictures, and actresses, Jazmine Robinson and Loren Lott, share how to craft audience-driven content that resonates with your audience.

Live SXSW 2025 discussion on how pay transparency can drive fairness and scale in the creator economy