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Influencer Marketing Best Practices
Success Stories
How Herbitual Drives Authenticity and Sales with its Influencer Program
Herbitual has driven 50% of its sales from social media, largely thanks to its influencer program. Here’s the brand’s backstory and strategy.
Kayla Quock
May 16, 2023
Influencer Marketing Careers
4 Mental Health Tips for Influencer Marketing Pros
Influencer marketing experts share their best practices for balancing mental health and productivity.
Stephanie Buecheler
May 1, 2023
Beauty Insights
April 2023 Beauty Insights: Coachella and Deinfluencing
Your monthly beauty analysis feat. Function of Beauty, Dove, and La Roche-Posay!
Colton Wood
April 27, 2023
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Further reading
How To
3 Examples of How to Find and Partner with Top Influencers
Top influencers can help you reach new audiences, but how do you find them? Here are three success stories detailing how you can do it with an influencer market
How To
How to Find Top Influencers in Less Time with an Influencer Marketing Platform
Finding top influencers can be time consuming — here is how an influencer marketing platform can help you do it more efficiently.
How To
4 Tips for Successful TikTok Influencer Campaigns
Thinking of running some TikTok influencer campaigns? Here are 4 things that have helped brands find success.
Beauty Insights
March 2023 Beauty Insights: Academy Awards Winning Brands
Your monthly beauty analysis feat. CeraVe, Rimmel London, and Estée Lauder!
How To
How Spend Efficiency Metrics Can Improve Your Influencer Program
Learn how spend efficiency metrics can help take your influencer program to the next level.
How To
The New Rules of Influencer Marketing To Maximize Creator Retention
Low creator retention could be tanking your influencer marketing ROI. Here are some retention tactics that will better your influencer programs.
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