Topic

Influencer Marketing Best Practices

Success Stories

How Herbitual Drives Authenticity and Sales with its Influencer Program

Herbitual has driven 50% of its sales from social media, largely thanks to its influencer program. Here’s the brand’s backstory and strategy.

May 16, 2023

Influencer Marketing Careers

4 Mental Health Tips for Influencer Marketing Pros

Influencer marketing experts share their best practices for balancing mental health and productivity.

Stephanie Buecheler

May 1, 2023

Beauty Insights

April 2023 Beauty Insights: Coachella and Deinfluencing

Your monthly beauty analysis feat. Function of Beauty, Dove, and La Roche-Posay!

April 27, 2023

Further reading

3 Examples of How to Find and Partner with Top Influencers

Top influencers can help you reach new audiences, but how do you find them? Here are three success stories detailing how you can do it with an influencer market

How to Find Top Influencers in Less Time with an Influencer Marketing Platform

Finding top influencers can be time consuming — here is how an influencer marketing platform can help you do it more efficiently.

4 Tips for Successful TikTok Influencer Campaigns

Thinking of running some TikTok influencer campaigns? Here are 4 things that have helped brands find success.

Beauty Insights

March 2023 Beauty Insights: Academy Awards Winning Brands

Your monthly beauty analysis feat. CeraVe, Rimmel London, and Estée Lauder!

How Spend Efficiency Metrics Can Improve Your Influencer Program

Learn how spend efficiency metrics can help take your influencer program to the next level.

The New Rules of Influencer Marketing To Maximize Creator Retention

Low creator retention could be tanking your influencer marketing ROI. Here are some retention tactics that will better your influencer programs.

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