Topic

Influencer Marketing Analytics

Success Stories

Top 10 Beauty Brands in Influencer Marketing of 2022

Discover the top 10 US beauty brands who "won" influencer marketing this year and the creators who helped them get there.

November 18, 2022

Beauty Insights

September Beauty Trends: Brand rankings & skin barrier trends

Your monthly influencer beauty trends and analysis, featuring Olaplex, Charlotte Tilbury, and Typology

September 29, 2022

Influencer Rates: 5 Things to Help Marketers Budget

What should you pay influencers? Here is a breakdown of factors that will effect influencer rates, and 4 ways to ensure you stay on budget.

May 31, 2022

Further reading

How to Ask Your Team About Influencer Marketing Performance

Learn how to talk to your teams about influencer marketing ROI, with a list of metrics to help you and your team improve performance.

How To: Creating the Most Value Out of Your Influencer Marketing Programs

Optimize your influencer marketing program like a pro with these 3 helpful tips.

Advice from a CMO: Influencer Marketing Measurement and Strategy

Hear the top influencer marketing advice from a marketing executive at a fast-growing skincare brand.

Internet Culture

Hot Take: Data and Influencer Marketing Directly Impact Diversity Issues

Is data really unbiased? We explore the role our industry plays in progressing diversity issues.

Top Influencers

Rising Influencers: 6 Clean Beauty Advocates

Six influencers at the forefront of the sustainable, clean beauty conversation.

6 Influencer Marketing Reports for Optimizing Performance

These monthly reports will help you make better decisions and effectively manage your ongoing influence marketing campaigns.

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