Social Media Marketing

Learn why Kiehl’s and Traackr were awarded Best Influencer Campaign for Beauty by Glossy’s inaugural awards in Europe.

Discover how NFL teams can harness the power of influencer marketing with data-driven influencer discovery, campaign management and insightful reporting.

Haley Dasovich gives us insight into a day-in-the-life of a travel influencer and the dynamics of working with hospitality brands on influencer marketing.

Discover 10 beverage influencers to follow for their great content, high engagement rates or large, engaged audiences.

Discover the key gaming trends and influential gamers and get insights to power your influencer marketing programs.

We attended the WWD Digital Forum event, and here are the different influencer marketing conclusions that we draw for the end of 2018.

This post will take you behind the scenes of Sephora's first ever beauty event - Sephoria. Discover what happened IRL and what impact it had on social media.

For the second time, Traackr has teamed up with Brian Solis to evaluate the current state of IM and to predict the strategic evolution of the practice.

"The Data Makeover: How Influencer Insights Will Shape Programs" Traackr's presentation at the 2018 WWD Digital Beauty Forum.

Social Tribe’s Megan Conley explains why a holistic approach to your influencer program can help you gain buy-in and scale an always-on strategy.

See what the future of influencer marketing holds as the space graduates to a new frontier, as told by the marketers who are in the trenches everyday.

With proven advice from an industry expert, this interview reveals how to partner with influencers, drive social engagement, and build trust with your audience.