Influencer Relationship Management

In CSR, it’s important to engage with influential stakeholders because they can be instrumental in spreading the word, garnering support and changing behaviors.

The key to engaging with your influencers is to understand that there are different stages of engagement. Check out the Infographic to learn more.

A recent McKinsey report quoted that social recommendations induced an incredible 26% of consumer purchases. These 9 trends continue to make an impact in 2016.

Learn why we at Traackr believe that social media and relationship marketing present a unique opportunity for luxury brands.

Community building is an essential aspect of a marketer's social strategy. Learn how you can build a community with influencers. 

Learn to integrate your influencer marketing strategy with your brand’s product roadmap. Here are five ways influencers create value for the product team.

Although the FTC updated its advertising guidelines more than three years ago, it looks like brands are finally starting to pay attention.

Discover influencer marketing insights from our latest eBook including Joe Pulizzi, Ann Handley, Michael Brenner and other leading industry voices.

Instead of having the biggest billboard or the funniest commercial, learn why successful marketers are making connections in authentic and meaningful ways.

Once sponsored by Nike, Steph Curry recently went to Under Armour. As marketers, what does this teach us about the importance of building relationships?

Here is a roundup of 11 top resources to help marketers create expert influencer marketing strategies for their brand.

Get the breakdown: top 3 hurdles in influencer marketing and the framework you need to overcome them.