Tatiana Beale
Author

Tatiana Beale

Tatiana Beale is a strategic marketer and storyteller. Tatiana focuses on helping marketers bolster their competitive strategies via influencer relations content. Tatiana has previously worked for Anaplan, where she led content strategy for the sales performance management business unit.
How To
Answers to the Top Questions Asked During the B2B Influencer Marketing Webinar
From identification to compensation to measurement, get your questions about influencer marketing for B2B technology organizations answered in this post.
Top Influencers
Who Exactly Are Your Influencers Influencing?
Discover the audience insights that marketers need to take a more sophisticated approach in enabling data-driven and measurable influencer marketing programs.
Success Stories
7 Lessons from the First Ever Influencer Marketing Tell All
In this post, access key insights that help solve common influencer marketing problems, as told by the superheroes who have lived to tell the tale.
How To
3 Ways to Measure Influencer Marketing on Instagram
With the right Instagram metrics, you can better inform your influencer marketing strategy by finding top performing influencers, pieces of content, and topics.
Traackr News
[Webinar Wrap-up] Answering Top Questions about Navigating Influence 2.0
In this post, get answers to top questions submitted by marketers during the Navigating Influence 2.0 live webinar, and access the on-demand recording. 
How To
11 Experts React to Influence 2.0: The Future of Influencer Marketing
Discover why Influence 2.0 matters and check out what 11 industry experts had to say about the shift from influencer marketing to influencer relations.
Traackr News
You’re Invited: Uncover New Influencer Marketing Data with Influence 2.0
Uncover new insights from Influence 2.0, a landmark study among major brands that evaluates the current and future state of influencer marketing. 
How To
[New Research] The Missing Link For Brand Empathy and Customer-Centric Content
In this post, discover new research that helps marketers in reimaging the customer journey to include strategic content aligned with influencer engagement.
Top Influencers
How a Microsoft Storyteller Champions the Voice of the Influencer to Build Trust
In this industry interview, learn why "championing the voice of the influencer" makes the message authentic and believable, enabling brands to build trust.

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In January 2022, about 17k influencers in the USmentioned 858 beauty brands. Collectively, they generated 596k VIT.
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The Fast Traack Podcast
The podcast that gives you access to the most sought after experts in influencer marketing.
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Calculate Your ROI with Traackr and improve the performance of your paid influencer programs by between 15-70%.
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