Tatiana Beale

From identification to compensation to measurement, get your questions about influencer marketing for B2B technology organizations answered in this post.

Discover the audience insights that marketers need to take a more sophisticated approach in enabling data-driven and measurable influencer marketing programs.

In this post, access key insights that help solve common influencer marketing problems, as told by the superheroes who have lived to tell the tale.

With the right Instagram metrics, you can better inform your influencer marketing strategy by finding top performing influencers, pieces of content, and topics.

In this post, get answers to top questions submitted by marketers during the Navigating Influence 2.0 live webinar, and access the on-demand recording. 

Discover why Influence 2.0 matters and check out what 11 industry experts had to say about the shift from influencer marketing to influencer relations.

Uncover new insights from Influence 2.0, a landmark study among major brands that evaluates the current and future state of influencer marketing. 

In this post, discover new research that helps marketers in reimaging the customer journey to include strategic content aligned with influencer engagement.

In this industry interview, learn why "championing the voice of the influencer" makes the message authentic and believable, enabling brands to build trust.