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A Conversation with Dove on Brand Purpose
In the latest episode of The Fast Traack, our CEO, Pierre-Loic Assayag interviewed Firdaous El Honsali, Director of Global Communications at Dove
By
Mackenzie Newcomb
September 29, 2020
Success Stories
How Ancient Nutrition Built a Valuable Ambassador Program
On The Fast Traack podcast we spoke with Bailey DuMont on how she built Ancient Nutrition’s ambassador program by combining data and relationship building.
By
Mackenzie Newcomb
May 28, 2020
Success Stories
The Fast Traack Podcast: What is The Place of Luxury Brands in a Crisis?
We asked Rachel Clay, influencer marketing and luxury brand expert, to discuss the place of luxury brands in treacherous times.
By
Mackenzie Newcomb
May 15, 2020
Success Stories
Instincts & Insights: How Kendo Brands Win in Influencer Marketing
We talked with the Kendo Brands influencer marketing team to discuss how they’ve built successful campaigns with data-driven insights and relationship-building.
By
Evy Lyons
May 5, 2020
Success Stories
How Coty Professional Beauty Scales Influencer Marketing with Community
Discover how world-renowned salon professional brands scale influencer marketing by placing community at the heart of everything they do.
By
Scott Guthrie
September 5, 2019
Success Stories
Kiehl’s x Traackr Win Best Influencer Campaign for Beauty at Glossy Awards Europe
Learn why Kiehl’s and Traackr were awarded Best Influencer Campaign for Beauty by Glossy’s inaugural awards in Europe.
By
Evy Lyons
August 7, 2019
Success Stories
Influencer Marketing at Scale: Mark Schaefer in Conversation with Amanda Duncan of Microsoft
Learn how Influencer marketing has become a mainstream marketing channel and its growth at Microsoft has increased rapidly.
By
Mark Schaefer
October 17, 2018
Success Stories
How L’Oréal Scales its Strategic Vision of Influencer Marketing Around the World
Discover how L'Oréal balances global consistency and local relevance to maximize its impact with influencers and their communities.
By
Olivier Cimelière
October 10, 2018
Success Stories
Michelin Goes Full Speed Ahead with Influencer Marketing in Northern Europe
How to locally adapt its influence marketing actions allows Michelin to get closer to each consumer and improve its experience.
By
Olivier Cimelière
August 23, 2018
Success Stories
Staging a Brand Rebellion: How Amika Scales Authentic Influencer Marketing
Discover how independent beauty brand amika, an early adopter of influencer marketing, is integrating and scaling its influencer practice cross-functionally.
By
Evy Lyons
July 25, 2018
Success Stories
Sipsmith: Scaling an Artisanal Gin Globally Through Influencer Marketing
How Sipsmith harnesses the power of influencer marketing and word-of-mouth to scale its hand-crafted gin globally.
By
Scott Guthrie
June 21, 2018
Success Stories
How The Body Shop Works with Influencers to Drive Both Social Change and Product Sales
How The Body Shop harnesses influencer marketing at scale to both promote its 1,000 products and push for a global ban on animal testing in cosmetics.
By
Scott Guthrie
May 30, 2018
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