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Success Stories
4 Influencer Collaborations that Work & Why: October 2021
An analysis of 4 influencer collaborations from haircare brands, feat. GHD, Redken, Aveda, and Head & Shoulders.
By
Stephanie Buecheler
October 29, 2021
Internet Culture
Hot Take: The Impact of Challenging Beauty Standards
See the Indigenous-owned beauty brands and Indigenous creators who are challenging the colonial standards of beauty in diverse and complex ways.
By
Charlie Amáyá Scott
October 11, 2021
Success Stories
3 Influencer Collaborations That Work & Why: September 2021
See an analysis of 3 influencer collaborations from luxury, prestige and affordable skincare brands, feat. SK-II, Murad, Neutrogena.
By
Stephanie Buecheler
September 27, 2021
How To
How To: Brand Allyship And Advocacy For Lasting Impact
Advocacy and allyship require intentionality and commitment- learn from LGBTQIA+ influencers about how to create positive and lasting impact.
By
Stephanie Buecheler
July 7, 2021
How To
8 Ways to Turn Your Influencers Into True Brand Advocates
How to build influencer marketing brand advocates by recognizing that the value of influencers is much more than a digital billboard for product placement.
By
Geo West
April 20, 2021
Internet Culture
Hot Take: Why You Should Pay Your Influencers
When brands pay influencers it can build stronger, longer-lasting relationships than simply gifting product.
By
Geo West
April 7, 2021
Traackr News
[Video] Introducing Studios by Traackr
Discover Traackr's new influencer collaboration platform to help marketers connect, collaborate, and create with your influencers.
By
Justin Dorfman
February 8, 2021
Traackr News
Taking Home Gold at the Influencer Marketing Awards
We’re proud to announce that once again Traackr won several awards, and particularly to have been crowned the Gold winner for Best Relationship Management Tool
By
Mélanie Dallé
August 27, 2020
How To
How to Virtually Launch a New Product with Influencers
In the latest episode of The Fast Traack, we spoke with Maria Maddox, Head of PR for the premium division of AmorePacific.
By
Mackenzie Newcomb
June 22, 2020
Success Stories
How Coty Professional Beauty Scales Influencer Marketing with Community
Discover how world-renowned salon professional brands scale influencer marketing by placing community at the heart of everything they do.
By
Scott Guthrie
September 5, 2019
Success Stories
Kiehl’s x Traackr Win Best Influencer Campaign for Beauty at Glossy Awards Europe
Learn why Kiehl’s and Traackr were awarded Best Influencer Campaign for Beauty by Glossy’s inaugural awards in Europe.
By
Evy Lyons
August 7, 2019
How To
7 Red Zone Plays for NFL Influencer Marketing
Discover how NFL teams can harness the power of influencer marketing with data-driven influencer discovery, campaign management and insightful reporting.
By
Pedro de Mello
July 30, 2019
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Finding Influencers
Influencer Marketing Analytics
Marketing Technology
Influencer Relationship Management
Traackr
Case Studies
Social Selling
Social Media Marketing
Content Marketing
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Influencer Marketing
Influencer Marketing Best Practices
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