Indie beauty brands are winning the attention game — here’s how.

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The marketing landscape has never been more competitive. Paid reach is saturated, content is flooding feeds, and attention is harder than ever to earn. Yet a new wave of indie beauty brands is outperforming across categories — capturing a greater share of influence and redefining what efficiency looks like in creator marketing.

Their secret? A playbook built on community, precision, platform agility, and cultural relevance.

Join Traackr and industry leaders on Thursday, November 20th, at 12 pm ET for a behind-the-scenes look at the 2025 Indie Beauty Brand Report and discover how these next-generation brands are:

• - Building creator relationships that drive lasting momentum
• - Achieving efficiency by boosting less but performing better
• - Gaining early advantage through YouTube and long-form storytelling
• - Embedding within culture to drive relevance and trust

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Whether you lead a global portfolio or an emerging brand, this session will help you connect the dots between insight and action and rethink what sustainable influence looks like in 2025 and beyond.

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