Why Choose Traackr over CreatorIQ?

While CreatorIQ focuses on transactional campaigns, Traackr provides the intelligence and tools you need to run impactful influencer marketing programs at scale.

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Strategic

Data-Driven

Enterprise-Grade

Traackr Powers Influencer Marketing
for the Fastest Growing Brands

System of Record
Campaign Management Tool
Strategic Programs
Tactical Campaigns
Organic and Paid Activations
Paid Activations
Data-Driven
Activity-Driven
Influencer, Campaign, Program, and Market Level Insights
Influencer and Campaign Level Insights
Nano, Micro, Mid, Macro, Mega Influencers
Macro Influencers
Intuitive User Interface
Complex User Interface
Strategic Partner
Technology Vendor
Global Enterprises
Agencies and SMB
Privacy Shield Certified
Not Privacy Shield Certified

What You Can Do with Traackr

Influencer Discovery & Vetting

Leverage data-driven insights to find top performing influencers who are brand safe, on-message, and speak to your target audience.

Manage Influencer Relationships

Efficiently scale your influencer marketing community with a central place to attract, vet, activate and collaborate with the right creators.

Campaign Management

Simplify your entire workflow for all types of influencer campaigns and connect your efforts to results with comprehensive reporting and analytics.

Budget Optimization

Track spend, analyze performance, and optimize your ROI by investing in the right strategies.

Social Commerce

See the direct impact of your influencer campaigns by tracking conversions, recording sales, and paying commissions all from Traackr.

Program Management

Gain visibility, standardize workflows, and establish common measurement frameworks with a global system of record for your influencer marketing program.

Market Benchmarking

Understand how your brand and competitors perform among all influencers in your market and access actionable insights to guide your strategy.

Influencer Discovery & Vetting
Manage Influencer Relationships
Campaign Management
Budget Optimization
Social Commerce
Program Management
Market Benchmarking
We needed influencer marketing software that could give us the necessary data to accurately select the most suitable partners for our brands. Traackr is the best technology we have found, in addition to providing great customer service and strategic advice.
Ricardo Sánchez
Marketing Assets & Sponsorship Manager, Coca-Cola

See Traackr in Action

We’d love to learn about your influencer marketing program and tailor a custom demo of our solution to your needs.
  • We’ll fill you in on our product’s capabilities.
  • Answer your questions about Traackr.
  • Learn more about your influencer program needs.
During business hours in the U.S. and Europe, we’ll respond within the hour. If you want to reach us faster, ping us using the website chat.
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