Influencer Marketing Resources, How-Tos & Case Studies

With insights from 10 industry experts, uncover six seismic shifts in the B2B marketing landscape that expose the common challenges when implementing and scaling influencer marketing.

Discover the reasons why you should invest in Influencer marketing.

Discover Influence 2.0 and the world of influencer relations. Written by Brian Solis, Principal Analyst at Altimeter Group, this research report reveals new data to help you align influencers with the customer journey, and foresee the potential impact on your business.

Check out the 5 key steps to an effective influencer marketing strategy and get tips from industry experts.

In this new eBook, you’ll get a dual perspective from influencers and brands on how to pair up with the right influencers for long-term success.

What does the next generation of marketing leaders look like? Check out the anatomy of the modern marketer and find out.

Learn about five ways content marketing & influencer strategy work together.

How Travelocity’s influential community generated a powerful surge in brand awareness.

How Orange activated influencers to successfully launch a new solution, Homelive.

Find out what motivates each type of influencer and understand the best ways to engage with them.

An in depth look at 15 common influencer marketing use cases.

An in-depth look at 10 common influencer personas and how to engage with them