Data-Driven Influencer Marketing Software for Global Brands

Traackr provides the intelligence and tools for brands globally to run impactful influencer programs with strong coverage in APAC and EMEA.

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Advanced Influencer Discovery, In-depth Vetting & Insightful Share of Voice Analytics

Find Influencers in Beauty & Beyond

Search influencers of all tiers globally across all topics based on 22 criteria and full content.

Vet Influencers for Brand Fit

See who’s on-brand based on content, performance metrics, and audience demographics including gender, income, location, and brand affinity.

Manage Paid & Organic Together

Flexible workflows simplify paid collaborations, events, product sends and more.

Get Exclusive Insights

Measure your performance in the market and rank brands by a rich set of metrics to understand competitive behaviors.

Reporting & Trends Insights

Measure influencers consistently across campaigns and platforms with standardized transparent metrics.

Beauty --- Find Influencers in Beauty & Beyond
Fashion --- Vet Influencers for Brand Fit
Beauty --- Manage Paid & Organic Together
Beauty --- Get Exclusive Insights
Reporting & Trends Insights
Read the Case Study

You’re in good company

Chelsea Riggs
“We were looking for a platform that was essentially a CRM for influencer management that also allowed us to aggregate our campaign analytics and access the insights we need to properly evaluate influencers. We spent more than six months researching and testing every platform out there and found Traackr fits exactly what we needed.”
Chelsea Riggs
Brand President, amika

A Complete Influencer Marketing Platform

Benchmarking
Drive growth and measure brand vitality (VIT) with the only market-level dataset for influencer marketing performance.
Paid Campaigns
Run effective partnerships with advanced vetting, estimated performance, budgeting tools, deliverable tracking, and ROI reporting.
Competitive Intelligence
Understand how your brand and competitors perform among influencers in your market and uncover actionable insights to guide your strategy.
Governance & Compliance
Traackr helps you establish influencer marketing governance standards and ensure compliance with internal policies and regulations.
Measurement Standardization
Align everyone in one influencer marketing platform so you can accurately report on impact, spend, and improve performance over time.
Organic Campaigns
Organize your product seeding campaigns and optimize performance over time with custom workflow, content monitoring, and insightful reporting.
Influencer Discovery & Vetting
Find the right influencers everytime with access to the largest global influencer data set and deep insights on each potential creator partner.
Influencer Product Seeding
Organize your influencer gifting and product seeding campaigns and optimize performance over time with an easy to use Shopify integration, custom workflows, content monitoring, and insightful reporting.
Find Influencers
Find the right influencers everytime with access to the largest global influencer data set and deep insights on each potential creator partner.
Affiliate Programs & Social Commerce
Traackr provides a complete workflow to drive sales with your influencers and provide transparent metrics to measure their impact.
Investment Optimization
Track influencer investments, predict the impact of campaigns, validate strategies before you invest, and improve over time.
Advanced Influencer Vetting Insights
Evaluate influencers based on performance, audience quality and value alignment.
Coordination & Visibility
Traackr is built to support large organizations and their agencies with tools to keep everyone on the same page.
Essential Brand Safeguards
Find partners aligned with you using customizable values matching.
Social Commerce that Drives Sales
Generate unique links, track conversions and revenue, and pay commissions.
Intelligent Budget Optimization
Take control of your influencer spend by understanding the performance of your investments.
Scalable Program Management
Gain visibility and standardize measurement frameworks with a global system of record.
A CRM For Your Influencers
Manage influencer relationships in one centralized database.

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The platform for performance-driven influencer marketing
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