Build Your Brand’s Creator Community, The Smart Way

Check out our virtual event series discussing the strategies and best practices for creating an engaged and loyal community of creators.

You’ll walk away with an understanding of how to build a sophisticated influencer marketing program that will increase your brand awareness and produce a better ROI.

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How To Find and Connect With New Creators

Finding, vetting, and gaining interest from new creators can be the most time and resource-intensive part of building your creator community.

Join us on to discuss the effective ways to bring new creators into your influencer marketing program, without wasting time or budget.

You’ll walk away knowing:

1. How acquiring new creators can impact your program’s performance

2. Key strategies for finding and managing new creator  relationships

3. How to set and measure KPIs that will impact your program goals

Speakers: Shari Nowroozi, Head of Advocacy & Influencer Marketing at L’Oréal, Tara Sigari, content creator @tarasigari, and Halie Soprano, Sr. Influencer Marketing Consultant at Traackr

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How To Engage and Retain Your Top Creators

Did you know that 65% of creators stop mentioning a brand after one quarter?

Join us to hear insights on effective ways to build deep creator relationships to promote an engaged and loyal creator community.

You’ll walk away knowing:

1. How retaining your creator partners impacts your program’s performance

2. Key strategies for engaging and retaining your creator community  

3. How to set strategic goals and manage long-lasting creator relationships

Speakers: Haley Schluter, Head of Consumer Engagement at LVMH Perfume & Cosmetics, Christie Xie, content creator (@christxiee), and Claudia Leitch, Sr. Influencer Marketing Consultant at Traackr

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How To Strengthen Your Creator Community  

The number one way to get creators to partner with your brand long-term? Provide them with a great experience!  

Join us to discuss how to make your brand stand out to creators.

You’ll walk away knowing:

1. What creators look for in a brand partnership

2. Key strategies to making creators want to continually partner with your brand

3. The building blocks to crafting a great creator experience

Speakers: Jeff Giordano, Sr Director of Brand Marketing & Social Strategy at Sally Beauty, Nicole Heriman, Community Marketing Manager at Sony Electronics, and Eben Cooper, Sr. Customer Success Manager

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Maximizing ROI Through Efficient Creator Retention & Acquisition With Traackr

The building blocks of a brand’s community are the relationships you build with creators. But where should you be focusing your relationship-building efforts for long-term success?

Check out Traackr's Creator Lifecycle analysis feature to help you scale your creator community efficiently.