IMPACT 2024 | US Influencer Marketing Impact Report

Discover influencer marketing statistics about how Millennial and Gen Z consumers are are driving the practice of influencer marketing in the United States.

Insights Reports

October 18, 2023

How do influencers and social platforms affect how people consume content, research and buy products, and connect with community and brands?

We asked 1,000 Millennial and Gen Z consumers...

What social media platforms do you post on regularly? Where do you consume influencer content? Which social platforms are you most likely to purchase products from? What factors play into your purchase decisions? And more…

Read Traackr’s 2024 US Impact Report to gain valuable insights that will help you meet your consumers where they are.

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By submitting this form, you agree to the processing of your personal data by Traackr as described in the Privacy Policy.