How to Reach New Audiences with Creators

New Audience, Who This?

What if your next biggest growth opportunity is an audience you haven't reached yet?

The brands pulling ahead are quietly opening doors into entirely new audiences. They're using data to identify who they should be reaching next, and creators to get them there. The opportunity is real. The question is whether you have the strategy to go after it.

‍Join Traackr, Mackenzie-Childs, and Hard Candy for a candid fireside chat with two marketing leaders who have cracked this.

You'll walk away knowing:

• How to spot your next audience opportunity in your data
• How to find creators who already have that audience's trust
• How to brief and pitch creators outside your usual orbit
• How to measure success in territory your brand has never touched

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