Jordan Feise is the Influencer Marketing Manager at Traackr. She is passionate about building relationships with innovative thinkers in the marketing space and staying on top of the latest marketing trends. In her spare time, she enjoys globe-trotting and listening to rap music (usually simultaneously). Feel free to tweet @jfeiseee with all of your burning influencer relations questions (or your thoughts on Kanye's new album).
Gain consumer trust by connecting with the communities you care about, partnering long-term with influencers, and sharing your customer’s aspirations.
Gain insight into the ever-evolving state of marketing from Mark Schaefer. Watch now and learn how to overcome your biggest marketing hurdle.
Identifying which beauty influencers you want to work with can be challenging. Here are 3 ways to find influencers based on contextually relevant topics.
To illustrate how influencers help brands gain trust with consumers, we take a look at two airline’s crisis strategies in response to Hurricane Irma.
Meet the #Inbound17 speakers who are leading online conversations about influencer marketing and generating meaningful engagement with their audience.
Before you attend the first-ever influencer marketing track at CMworld, get to know the 19 speakers who are leading these online conversations.
Uncover the influencer-focused strategies that got Travelocity and Microsoft recognized at the 2017 Content Marketing Awards.
See what the future of influencer marketing holds as the space graduates to a new frontier, as told by the marketers who are in the trenches everyday.
Find out how NYC media company Brunch Boys works with major consumer brands, such as Delta and Macy’s, and why it matters to your influencer outreach strategy.
Research suggests that using 11 or more hashtags in an Instagram post can generate 442% more engagement, and influencers have caught on.
With proven advice from an industry expert, this interview reveals how to partner with influencers, drive social engagement, and build trust with your audience.
Learn applicable lessons from Traackr's influencer marketing manager, including how to avoid a false start in influencer marketing.
We dive into the Traackr platform to understand who the most engaging and niche topic thought leaders are at Social Media Marketing World (SMMW) this year.
Make the most of your influencer marketing efforts with personable influencer outreach, including simple requests and engagement tactics.
Learn from SAP's VP of Influencer Marketing to kickstart your influencer marketing, drive transformative change, and create a framework for success.
As Chief Content Officer at MarketingProfs, Ann Handley is the epitome of a personal brand. With MPB2B around the corner, who influences Ann?
Who leads the Dreamforce conversation? Discover the top influencers leading conversations around Salesforce's Marketing Cloud, Sales Cloud and Service Cloud.
What is the main reason behind an influencer marketing fail? Learn from Microsoft's influencer marketing strategy panel at Content Marketing World 2016.
Drum roll, please. Here are the 20 Most Influential Marketers at Content Marketing World 2016. If you've been seeking content inspiration, then look no further.
CMWorld is the most valuable conference in marketing. Whether this is your 1st or 5th year attending, mapping out your session game plan can be daunting.
Here are the top 20 marketing influencers in the Latin America. These leading voices are innovators in the LATAM marketing space.
Next week PR pros will gather in San Francisco at PR News’ event: Big 4 Social Media Summit. Here are the most influential speakers you won't want to miss.
Mel Carson consults with the biggest tech companies about their influencer strategies. Here's why he thinks nothing replaces human interaction.
Instead of having the biggest billboard or the funniest commercial, learn why successful marketers are making connections in authentic and meaningful ways.
Discover why scaling influencer marketing through long-term relationships is much more efficient when one person owns the role of influencer marketing.
Traackr's influencer marketing manager shares her take on the 10 most inspirational speakers to see at Salesforce Connections 2016. Don't miss it!
Whether you’re a SMMW regular or experiencing the event for the first time, here's our list of the 14 must-attend sessions at Social Media Marketing World.
Learn to integrate your influencer marketing strategy with your brand’s product roadmap. Here are five ways influencers create value for the product team.
Thank Goodness It's Influencer Marketing Friday. This week you'll catch up on the latest articles on influencer authenticity and top best practices.
You’re probably wondering what video content, Forbes, and the Oscars have in common. Well, these topics all made headlines in influencer marketing.
Community building is an essential aspect of a marketer's social strategy. Learn how you can build a community with influencers.
By reading this weekly series of articles, you’ll stay up-to-date with the latest trends and headlines in influencer marketing.
Wondering how brands have long-term influencer relationships? Here are the keys to making an influencer fall in love with you.
Take a look at the biggest changes happening in marketing measurement from an influencer marketing perspective. Which of these trends will impact you?
Fashion has integrated influencers into their marketing strategy in many ways. Here are the top 5 influencer marketing tips from the fashion industry.
Ready to take your content to the next level? Upgrade your content strategy by learning how to integrate influencer engagement.
While planning your 2016 content strategy, did you integrate influencer marketing? If you didn't, then you might be missing out on a huge opportunity.
Personal opinions aside, blogger Essena ONeill has shed light onto big issues in influencer marketing. Read a marketer's blog response to Essena ONeill.
Curious who the top influencers in healthcare are? We used the influencer report to find out. Find the top influencers in any industry now!
Using Traackr's free Top 10 Influencers Report with a set of keywords, we generated this list of the Top 10 Influencers in the Beauty space.
Understanding Instagram influencer marketing success metrics is crucial to getting your programs off the ground and continuing to build them.
Improvements in technology have brought privacy concerns along. Top influencers can bring brands into conversations that impact consumers & their concerns.
In the highly regulated financial industry engaging with influencers helps increase your reach. Use Traackr's top 10 influencers report to find influencers.
In today's world earning the trust of customers can only be done by engaging influencers. Use Traackr's Top 10 Influencers Report to find influencers.