In this interview, Sebastian Jespersen, CEO and Founder of Vertic, reveals what it takes to evolve from tactical to always-on strategic influencer marketing.
In this interview post, Jon Miller, CEO and Co-Founder at Engagio reconnects with Traackr's CMO to discuss the market fit for IRM and Account Based Marketing.
Gain access to ten proven best practices as told by the most experienced influencer marketers in the B2B technology industry.
Research suggests that using 11 or more hashtags in an Instagram post can generate 442% more engagement, and influencers have caught on.
With proven advice from an industry expert, this interview reveals how to partner with influencers, drive social engagement, and build trust with your audience.
Coauthored by Mark Schaefer, this white paper draws on insights from 10 influencer marketing experts from the world’s most recognizable B2B technology brands.
With the right Instagram metrics, you can better inform your influencer marketing strategy by finding top performing influencers, pieces of content, and topics.
Discover the story behind the Guide to Influencer Marketing and why it's evolved from a collection of use cases into a roadmap for customer-centric marketers.
In this post, get answers to top questions submitted by marketers during the Navigating Influence 2.0 live webinar, and access the on-demand recording.
Finally, brands can overcome the main hurdle to influencer marketing adoption. Traackr’s CEO breaks down the power of true value-driven program level KPIs.
Discover why Influence 2.0 matters and check out what 11 industry experts had to say about the shift from influencer marketing to influencer relations.