Influencer Marketing Resources

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Ebooks
 An Influencer Marketing Intervention: 12 steps to salvaging relationships with your customers

An Influencer Marketing Intervention

Redeem your influencer marketing strategy and salvage your customer relationships with this 12-step program.

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Ebooks
The Marketer’s Guide to Mastering Influencer Engagement

The Marketer’s Guide to Mastering Influencer Engagement

Discover how to build, grow, and scale impactful relationships with influencers through engagement.

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Ebooks
Influencer Marketing Guide: A roadmap for your own influencer marketing program

Guide to Influencer Marketing

A roadmap for developing your own influencer marketing program.

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Ebooks
The Content Marketer’s Guide to Influencer Marketing co-created with hubspot

The Content Marketer’s Guide to Influencer Marketing

Co-created with hubspot.

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Ebooks
The Ultimate Guide to Content Marketing & Influencer Strategy

Guide to Content Marketing & Influencer Strategy

Learn about five ways content marketing & influencer strategy work together.

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Ebooks
Help! How do I find influencers?

Guide to Influencer Identification

An influencer identification strategy that ties directly to your business goals.

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Ebooks
The Many Faces of Influence ebook

The Many Faces of Influence

An in-depth look at 10 common influencer personas and how to engage with them.

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Ebooks
15 Influencer Marketing Use Cases ebook

15 Influencer Marketing Use Cases

An in depth look at 15 common influencer marketing use cases.

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Ebooks
The Engagers ebook: Influencer Engagement Advice

The Engagers

Practical advice & real-life examples from 16 of Earth’s Mightiest Marketers.

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Whitepaper
The Engagers ebook: Influencer Engagement Advice

Influencer Marketing: 9 Challenges for Luxury Brands

Discover the nine influencer marketing challenges impeding growth for luxury brands

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CASE STUDIES
Orange influencer marketing success story

Orange Case Study

How Orange activated influencers to successfully launch a new solution, Homelive.

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CASE STUDIES
How Travelocity increased brand awareness

Travelocity Case Study

How Travelocity’s influential community generated a powerful surge in brand awareness.

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CASE STUDIES
How De Grisogono maximized social media impact

De GRISOGONO
Case Study

How De GRISOGONO combined content, data and influence to maximize an event’s social media impact.

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CASE STUDIES
How WineWorld engaged new customers

WineWorld
Case Study

How WineWorld and Pronto engaged with millions of new customers.

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CASE STUDIES
Philips Influencer Strategy

Philips Case Study

How Philips developed a new marketing model around an influencer strategy.

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INFOGRAPHICS
The Many Faces of Influence: 10 key influencer archetypes

The Many Faces of Influence

A simple guide to understanding 10 key influencer archetypes.

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INFOGRAPHICS
The Ladder of Influencer Engagement Infographic

Climbing the Ladder of Social Engagement

A playbook to build your influencer engagement in 5 steps.

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INFOGRAPHICS
Content marketing and Influencer Strategy Framework

Content+Influence Framework

How content marketing and influencer strategy can together generate results.

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INFOGRAPHICS
Why Invest in Influencer Marketing Infographic

Why Invest in Influencer Marketing

3% of people generate 90% of the impact online.

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INFOGRAPHICS
Influencer Marketing Strategy in 5 Steps with 9 expert tips

A 5-Step Action Plan for Influencer Marketing

The path to influencer marketing success broken down into a 5-step action plan you can follow.

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INFOGRAPHICS
The Anatomy of The Modern Marketer Infographic

The Anatomy of The Modern Marketer

The 8 key attributes that define successful leaders in this new era for marketing.

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INFOGRAPHICS
The Anatomy of The Modern Sales Pro Infographic

The Anatomy of The Modern Sales Pro

The 7 key attributes that define successful sales execs.

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INFOGRAPHICS
9 Principles of Influencer Marketing

9 Principles of Influencer Marketing

Simple tips to find the right influencers and build relationships with them.

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INFOGRAPHICS
How to augment your content marketing with an influencer strategy

Augmenting Your Content With An Influencer Strategy

A few ways influencers can help you augment your content marketing efforts to generate results.

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INFOGRAPHICS
10 tips for modern marketers to thrive

10 Tips for Modern Marketers to Thrive

How modern CMOs reinvent their organization to embrace a new era for marketing, ruled by the social customer.

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INFOGRAPHICS
Social Selling: 5 Ways Influencers Help You Sell

Social Selling:
5 Ways Influencers Help You Sell

How modern sales professionals incorporate social into their selling strategy.

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