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Event

What it Takes to Build Strong Influencer Relationships

Sure, you’ve been told that strong influencer relationships are what fuel the best influencer programs, but what does it take to actually do this?

To find out, we invited two experts from different sides of the coin to share their insights with us.

In this one-hour event, Deborah Ross, vice president of global marketing and integrated communications at Shiseido Makeup and Alice Hampton, Founder of ACP Management (a celebrity talent agency) will discuss how they think the brand/influencer relationship has evolved, and their biggest pieces of advice for building strong and lasting relationships.

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Save the date

April 26, 2022

9am PT / 12pm ET / 5pm GMT

Speakers

Alice Hampton

Founder of ACP Management

Alice Hampton is the founder of ACP Management, a celebrity talent management agency that specializes in the entertainment, fashion, beauty, and luxury lifestyle space. Alice’s 20+ years in the industry have been highly successful; from overseeing the global communications strategies as Vice President of Shiseido Makeup, bareMinerals, Estée Lauder, Tom Ford & Clinique, to managing and representing mega influencers like TikTok stars Kat Stickler & Ellie Zeiler, global fashion designer Anine Bing, and celebrity makeup artist Nikki DeRoest just to name a few.

Deborah Ross

VP of Global Marketing and Integrated Communications at Shiseido

Deborah Ross is the vice president of global marketing and integrated communications at Shiseido Makeup. She is an award-winning leader with a successful track-record in brand transformation, organizational integration, and building highly motivated teams with the goal of company growth and profitability. Deborah has worked extensively in prestige beauty, spanning makeup, skincare, and fragrance, and working at leading brands like Christian Dior, Estée Lauder, and more.

Halie Soprano

Senior Influencer Marketing Consultant at Traackr

Halie Soprano is a Senior Influencer Marketing Consultant at Traackr. Prior, Halie was on the brand side, building successful social media and influencer programs for Beekman 1802, Under Armour, and Wedding Wire.