How Traackr Helps You Protect Your Brand’s Reputation
Brand Values Match
Search an influencer’s entire content history to surface all potentially controversial or sensitive topics for your brand. Ensure the influencer’s personal values match those of your brand to minimize future risks.
Content Tolerance Levels
Establish your own tolerance thresholds for topics being discussed, and get notified if an influencer exceeds your levels.
Once you’ve vetted an influencer, approve or decline whether they’re aligned with your brand for visibility across all your team.
Audience Quality & Fake Follower Analysis
Fight fraud by understanding the overall quality of an influencer’s audience, analyzing followers and likers, as well as post comments’ authenticity.