State of Influence: Beauty Q1 2022

Top beauty brands in Q1 2022 and what makes their influencer marketing programs successful, as well as rising trends and influencers you should know.

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Traackr’s State of Influence: Beauty Q1 2022 report offers a list of top performing beauty brands in the US, UK and France, through the lens of influencer generated content. 

This new report also investigates how influencers and their audiences are shaping the beauty conversation, and analyzes the strategies that top and rising brands are employing to reach consumers in meaningful and engaging ways. 

Highlights include: 

  • Analysis of how paid collaborations, social commerce, and beauty categories performed in Q4 of 2021.
  • Top 10 beauty brand influencer programs by VIT, influencer loyalty, and content efficiency.
  • Hot trends in the cosmetics, skincare, hair care and fragrance industries. 
  • Rising influencers and what makes their content so compelling.

Traackr powers impactful influencer marketing for hundreds of brands and agencies in 80 countries and 19 languages.

“Traackr is an incredible tool”
“Brings structure and science to IM“
“Great influencer identification“
“The customer support team is excellent!”
“Perfect tool to streamline influencer marketing”
“Influencer marketing and ROI made easy”
“10/10 customer support”
“The best influencer tech I’ve used yet”
“Solid influencer marketing platform”
“Essential to my influencer campaigns”
“An absolute necessity in any influencer marketing strategy”
“Great customer support from the Traackr team!”
“Traackr is an incredible tool”
“Brings structure and science to IM“
“Great influencer identification“
“The customer support team is excellent!”
“Perfect tool to streamline influencer marketing”
“Influencer marketing and ROI made easy”
“10/10 customer support”
“The best influencer tech I’ve used yet”
“Solid influencer marketing platform”
“Essential to my influencer campaigns”
“An absolute necessity in any influencer marketing strategy”
“Great customer support from the Traackr team!”
“Traackr is an incredible tool”
“Brings structure and science to IM“
“Great influencer identification“
“The customer support team is excellent!”
“Perfect tool to streamline influencer marketing”
“Influencer marketing and ROI made easy”
“10/10 customer support”
“The best influencer tech I’ve used yet”
“Solid influencer marketing platform”
“Essential to my influencer campaigns”
“An absolute necessity in any influencer marketing strategy”
“Great customer support from the Traackr team!”