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Success Stories
How Herbitual Drives Authenticity and Sales with its Influencer Program
Herbitual has driven 50% of its sales from social media, largely thanks to its influencer program. Here’s the brand’s backstory and strategy.
Kayla Quock
May 16, 2023
Success Stories
6 Successful Instagram Influencer Sponsorships
An analysis of paid influencer posts on Instagram that earned high engagements and video views.
Kayla Quock
January 18, 2023
Success Stories
How Ole Henriksen Finds Influencers for Product Seeding Campaigns
Learn how Ole Henriksen ran a successful product seeding campaign with YouTube influencers.
Kayla Quock
January 4, 2023
Matters of Influence
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Answering every influencer marketing question you’ve ever had.
Topics
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Success Stories
Maybelline and Club Med on Influencer Management and Relationships
Hear the top influencer management and relationship tips that have helped make Maybelline and Club Med compelling to creators.
Success Stories
Top 10 Beauty Brands in Influencer Marketing of 2022
Discover the top 10 US beauty brands who "won" influencer marketing this year and the creators who helped them get there.
Success Stories
LULA Beauty's Influencer Marketing Strategy for Indie Brands
Discover the influencer marketing strategy that earned LULA Beauty recognition from industry publications like WWD and Allure.
Success Stories
Bite Toothpaste Bits’ Effective Product Seeding Strategy
Learn how Bite Toothpaste Bits earns more social media mentions and better influencer content from product seeding campaigns.
Success Stories
8 Successful TikTok Influencer Sponsorships
An analysis of paid TikTok influencer posts that earned high engagements, video views, and engagement rates.
Success Stories
4 Influencer Collaborations that Work & Why: November 2021
An analysis of 4 influencer collaborations in the UK, featuring beauty brands Mehron, Charlotte Tilbury, MAC, and EOS.
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