Traackr measures the online media footprint of influencers and provides a way to reach out to them.
Traackr identifies, qualifies and facilitates the engagement of top online influencers. We sort through the massive amount of data on social media to identify the most influential individuals in their community around specific issues, markets, brands.
Traackr calculates influencers’ score based on proprietary algorithms to help marketers and PR professionals decide who they need to contact and how to reach these influencers.
Our goal is to help companies, community leaders and consumers at large strike a new balance in which the social web is not a counter-culture but rather a recognized force that helps companies collaborate with their customers and reach higher grounds. We believe online influencers to be the pivotal force to lead this change.
