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See how some of the most well-known brands in travel industry succeed in influencer marketing. Here’s our top five examples.
Why should you care about a customer-centric approach to influencer marketing? Get proven, influencer-driven insights to keep the big picture in mind.
Actionable tips to align your influencer and content strategies so your marketing efforts reach the right people every time.
Once sponsored by Nike, Steph Curry recently went to Under Armour. As marketers, what does this teach us about the importance of building relationships?
Mel Carson consults with the biggest tech companies about their influencer strategies. Here's why he thinks nothing replaces human interaction.
A recap of Gartner analyst Martin Kihn's Salesforce Connections session, explaining how Taylor changed marketing by creating a unique brand, the unbrand.
Instead of having the biggest billboard or the funniest commercial, learn why successful marketers are making connections in authentic and meaningful ways.
Scott Disick's Instagram failure reveals all the faults of influencer marketing and sparks a bigger discussion around the practice. Are you doing it wrong?
In his latest View from the Boardroom series, Traackr's Chairman reveals why Influencer Marketing is the only affordable marketing option for start-ups.
Discover why scaling influencer marketing through long-term relationships is much more efficient when one person owns the role of influencer marketing.
By finding and engaging with the right influencers, you can earn better brand awareness. Learn what it takes to find your brand's most influential people.
Among the top 500 CMOs according to Traackr data, the following women are the top 10 most influential CMOs who also happen to be mothers.
Traackr's influencer marketing manager shares her take on the 10 most inspirational speakers to see at Salesforce Connections 2016. Don't miss it!
Too often marketers are tempted by influencer marketing at the push of a button. Here is why easy influence won’t give your brand authenticity it craves.
Influencer interviews can help you to build better relationships. Check out this Q&A with an influential VP of Content and boost your content strategy.
Find out what the top 500 marketing leaders are saying about the marketing technology landscape, according to this year's supergraphic from Scott Brinker.
Learn how Orange France engaged influencers to launch Homelive, a brand new product for its IoT (Internet of Things) service.