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In this industry interview, learn why "championing the voice of the influencer" makes the message authentic and believable, enabling brands to build trust.
Learn about the value-add for agencies and your influencer strategy. This post reveals the key considerations when choosing an agency for influencer marketing.
In this blog post, guest author and Social PR strategist Shonali Burke offers insights on what builds true relationships and what leads to real influence.
In this interview, find out how an influential executive leads Salesforce in building a brand that customers love being a part of.
Get access to first-of-a-kind data on the current and future state of influencer marketing to connect influencers, buyer behaviors, and the customer journey.
Learn how influencers are disrupting the beauty sector and how L’Oréal is transforming its approach to delivering success with influencer marketing.
Get the influencer insights you need, faster than ever before. Watch this new video to see Traackr's upgraded analytics suite in action.
Discover key influencer identification best practices, which have been gathered from insightful conversations with marketing decision makers from major brands.
Make the most of your influencer marketing efforts with personable influencer outreach, including simple requests and engagement tactics.
In this post, you'll get 14 insider secrets to inspire your target influencers to participate in your influencer marketing program.
Gain insights on the ten types of influencers so you can take a walk in their shoes to understand who they are and what they care about.
Discover 5 key questions to ask when choosing an influencer marketing platform, things that can give you the confidence that you'll achieve measurable success.
Gain insights into executing an influencer marketing strategy in this new video featuring Traackr's CEO. Find out the key challenges and how to overcome them.
Learn why and how Remy Cointreau, the French alcoholic beverage company, has made influencer marketing an essential pillar of its brand strategy.
In this post, you’ll get 8 exclusive insights into gaining the attention of your target influencers. Are you ready to get more from your influencer marketing?
Transforming an organization in the digital era has become an imperative for all CMOs. Learn how 3 top CMOs will tackle this endeavor at Forbes CMO Summit.
If you're trying influencer marketing purely due to your brand's FOMO (fear of missing out), then it's possible that you've been tricked. Read more to see why.