4 powerful methods to audit your influencer list - weed out influencers that may be wasting your efforts and find new influencers that are right for your brand.
Learn how to build a results driven influencer marketing program for your brand in 3 steps.
Learn more about competitions that the will award organizations for effectively using influencer marketing to achieve a business outcome.
There is not ONE good way to start connecting with your influencers. There are tons of approaches available to you. Here are three possible strategies.
Addition of Attribution and A/B Testing software makes the marketing technology landscape widespread, with 10 key categories.
The first question marketers should ask as they lay the foundation for influencer marketing strategy is, “What conversation can our brand bring value to?”
The practice of using co-created influencer content to promote marketing conferences is a fine art. Here's how TopRank Marketing succeeds.
Brand storytelling with influencers is a great strategy. Influencers can help share your messages in ways that resonates with your customers and audience.
How do you go beyond that and scale the distribution of your content? Integrate influencer relationships for your content strategy.
Driving awareness for product launches is a common marketing objective. Learn how involving influencers for your launches can help amplify your message.
Find out what happens at the intersection of digital and traditional marketing, and what tools make the most of this new reality.
In CSR, it’s important to engage with influential stakeholders because they can be instrumental in spreading the word, garnering support and changing behaviors.
To stay up-to-date with influencer marketing trends, check out three major growth spurts in the influencer marketing industry.