Traackr

The 2018 State of Influence 2.0:
The Path Forward

Second Edition of the Global IM Research Study by Brian Solis, Altimeter Group

The 2018 State of Influence 2.0: The Path Forward

In the second edition of the Influence 2.0 research report written by Brian Solis from Altimeter Group, you will get exclusive data and insights into what makes most advanced brands successful with their IM and what it takes to avoid falling into the IM “tactical trap”.